Viral videos or generally viral campaigns are really important for these days in Marketing.
The important point is the marketing campaign, viral campaigns are only small part of it. First of all you must have real well structured campaign and then viral will be succesfull. And today i saw a very well written article and i want to share it with you;
Here is the article;
http://www.searchengineguide.com/jennifer-laycock/hard-but-important-lessons-about-viral-m.php
Hard (but Important) Lessons About Viral Marketing
Viral marketing may be one of the most misunderstood...

