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Jun 17
Facebook Wants to be Second Friendfeed
icon1 Posted by admin in online-marketing on 06 17th, 2009 | 1 Comment
Facebook Wants to be Second Friendfeed

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Yes, i am sure they want it a lot:) After i read this article http://blog.facebook.com/blog.php?post=96275977130 i am sure that they want it too much. Recent months as you all know Facebook put “like” option like friendfeed, afterwards they made home page similar to friendfeed. I think facebook wants to be everything but it is impossible. In ınternet World there is so much company who try to specialize in one area like
Jun 14
Facebook New Url Structure
icon1 Posted by admin in online-marketing on 06 14th, 2009 | 1 Comment

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As you all know, facebook has changed user profiles’ link structure. And today most of the facebook users selected their url. Probably lots of people entered at the same time for select the good one. It is important for users, it looks good when you choose your name only like facebook.com/serbay. Isn’t it good ?:) Ok, i couldn’t take my name, i tried but i couldn’t:)) Then, why facebook changes it?
Feb 27
Mobile Trends 2009
icon1 Posted by admin in Marketing, Mobile Marketing on 02 27th, 2009 | 10 Comments

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One of my colleagues at work prepared a wonderfull report about Mobile Trends in 2009. I wanted it from her to put on my blog. I want to thank to Ceyla Kutukoglu for this awesome article, now she is writing a sports marketing blog in Turkish, if you want to visit, adress is www.sportsmillenium.com.  Here is the article; Future Trends in Mobile Market It’s expected that in 2009 and 2010, the Internet will play increasing role in mobile application design, development and supporting infrastructure. There are many trends that will shape the mobile market...
Jan 27
Effects of Product Prices on Purchasing Decisions
icon1 Posted by admin in Marketing on 01 27th, 2009 | No Comments

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  We go through many phases when we decide to purchase a product. They may be conscious or unconscious phases. We examine the packaging, quality, brand, brand perceptions, price etc. etc. Even though these phases do not necessarily occur at the same time, price has an instant effect on our purchasing decisions.   In recent years a major brand conducted a survey among consumers and asked this question: “Do you give importance to price when purchasing a product?” in other words they were questioning if price was a determinant in purchasing decisions....
Nov 18
Can Word of Mouth (WOM) be considered as a marketing method? If so, is it effective?
icon1 Posted by admin in Marketing on 11 18th, 2008 | No Comments

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As we go on, it is better if we explain what WOM is … Wom; if we try to analyze the English definition we can interpret this word as mouth-to-mouth or spoken marketing… however I’ve never been too fond of classic definitions. For this reason lets argue in a simple manner what WOM is and what it is not. Actually ‘word clusters’ such as power of speech, gossip effect, I buy what my friends tell me, I ask 10 people before I shop, recommendations are important for me explain what WOM is. WOM marketing is not a new concept since people have been...
Nov 18
TradeMarks that consumers can’t resist - Lovemarks
icon1 Posted by admin in Marketing on 11 18th, 2008 | 2 Comments

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I had been planning to postpone publishing of this blog for a later date but it seems as though I couldn’t resist it, it’s best that I get started right away; You may say… What is Lovemark anyway? Lovemark; is a mark of love, they are brands that form a bond with customers that is similar to love, they can also be referred to as superior marks that customers are unconditionally connected to. Shortly, it is the peak point of popularity one mark can have. For example Harley Davidson, Zara, Google, Armani, Starbucks, Apple, Amazon and many more...

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