Yes, i am sure they want it a lot:) After i read this article http://blog.facebook.com/blog.php?post=96275977130 i am sure that they want it too much. Recent months as you all know Facebook put “like” option like friendfeed, afterwards they made home page similar to friendfeed. I think facebook wants to be everything but it is impossible. In ınternet World there is so much company who try to specialize in one area like

As you all know, facebook has changed user profiles’ link structure. And today most of the facebook users selected their url. Probably lots of people entered at the same time for select the good one. It is important for users, it looks good when you choose your name only like facebook.com/serbay. Isn’t it good ?:) Ok, i couldn’t take my name, i tried but i couldn’t:)) Then, why facebook changes it?

SEO – Are You Making SEO for Your WebSite or for Google Robots? If you have website in this century, you must think and care about SEO (Search Engine Optimization). Because SEO is the free way of getting traffic. If Google likes your website and your content, you are the winner. Everyday, i am reading lots of articles about SEO, most of them tells about technical issues. Title’s, Keywords, Descriptions, Url Structures, Link Buildings and so on so forth. They are all right, technical things are extremely important for SEO. First of all, you have to introduce...

One of my colleagues at work prepared a wonderfull report about Mobile Trends in 2009. I wanted it from her to put on my blog. I want to thank to Ceyla Kutukoglu for this awesome article, now she is writing a sports marketing blog in Turkish, if you want to visit, adress is www.sportsmillenium.com.  Here is the article; Future Trends in Mobile Market It’s expected that in 2009 and 2010, the Internet will play increasing role in mobile application design, development and supporting infrastructure. There are many trends that will shape the mobile market...

As a certified Google Advertising Professional, I’ve been using Google AdWords for a long time. I’ve faced a bitter reality when I took Google Advertising Professionals exam for the first time. This exam was taken online and exam notes suggested that I could continue in case a problem occurred with my internet connection. Unfortunately I did encounter connection problems twice during the first exam. I couldn’t continue and postponed, thinking I could continue when I get home later in the evening. However things didn’t turn out exactly as I hoped...

  We go through many phases when we decide to purchase a product. They may be conscious or unconscious phases. We examine the packaging, quality, brand, brand perceptions, price etc. etc. Even though these phases do not necessarily occur at the same time, price has an instant effect on our purchasing decisions.   In recent years a major brand conducted a survey among consumers and asked this question: “Do you give importance to price when purchasing a product?” in other words they were questioning if price was a determinant in purchasing decisions....

Following developments in Internet, significant increase in social networking websites is being observed. Websites such as “Facebook” and “Yonja” began attracting more and more visitors and members. Briefly, high attraction, rapid development of websites and foreign websites getting a huge slice for this cake is the status quo.. Under these circumstances, it didn’t take too long for these websites to become advertising platforms. Websites have begun to make a great deal of money upon advertisements via “Google” or their own websites and market...

How is Advergame, among the most effective new generation marketing communication tools, this effective? What is Advergame, what is its secret? These are some questions we will try to find answers to. Advergames are gamelike advertisements which are designed for entertainment of consumers and for presentation of brands’ products where main purpose is to maintain that customers spend more time with the brand in question. Brands generally create a seperate web site for advergames where internet users are lured to spend more time with activities involved...

As we go on, it is better if we explain what WOM is … Wom; if we try to analyze the English definition we can interpret this word as mouth-to-mouth or spoken marketing… however I’ve never been too fond of classic definitions. For this reason lets argue in a simple manner what WOM is and what it is not. Actually ‘word clusters’ such as power of speech, gossip effect, I buy what my friends tell me, I ask 10 people before I shop, recommendations are important for me explain what WOM is. WOM marketing is not a new concept since people have been...

I had been planning to postpone publishing of this blog for a later date but it seems as though I couldn’t resist it, it’s best that I get started right away; You may say… What is Lovemark anyway? Lovemark; is a mark of love, they are brands that form a bond with customers that is similar to love, they can also be referred to as superior marks that customers are unconditionally connected to. Shortly, it is the peak point of popularity one mark can have. For example Harley Davidson, Zara, Google, Armani, Starbucks, Apple, Amazon and many more...